White Papers

Hightower Advisor Summit Newsletter
Jan 08, 2021

Since its first incarnation back in 2008, the Hightower Advisor Summit has been an opportunity for our community of advisors and corporate staff to come together to listen, learn, network and share best practices. While this year looked a bit different, the all-virtual 2020 Hightower Advisor Summit was filled with collaboration and engagement, as well as shared strategies for growth.


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Finding the Right 'Fit': The Four Personality Factors That Drive Successful RIA Acquisitions
Sep 28, 2020

Hightower Advisors commissioned market research and strategy firm Riedel Strategy to conduct a study to better understand what drives a successful sale of an advisory business and how RIA businesses can better prepare themselves.


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Beyond the Paycheck
Sep 28, 2020

At some point in time, many financial advisory business owners will find themselves at a crossroads. Whether it is looking for ways to grow their businesses, feeling overwhelmed by the day-to-day tasks that may distract them from client-servicing or are thinking about succession planning, take a deeper look into the emotional aspects of selling your advisory business.


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Social Media Guidebook
Sep 27, 2020

Social media is an essential tool for advisors to connect and engage with current and potential clients, centers of influence (COI) contacts, thought leaders and the media. Understanding how to use different platforms, such as LinkedIn, Twitter, Instagram and Facebook, strategically is a vital step toward building brand awareness and fostering new business discussions.


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HT Public Relations Guidebook
Sep 27, 2020

Local media coverage can play an important role in a financial advisor’s overall marketing and business development program. You can leverage local media to promote your business, establish yourself as a thought leader, and build your brand.


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Events Guidebook
Sep 27, 2020

As you work to grow your practice, events play an important role in your marketing strategy. From retention to referrals, they’re a highly-effective way to deepen your client relationships, connect with new prospects and build your brand.


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Podcasting 101 Guidebook
Sep 27, 2020

A podcast is the 21st century version of a radio show, accessible by listeners at any time on a computer or mobile device. While podcasts have been around since the dawn of the internet, their popularity has skyrocketed in recent years due to the rise of the smartphone.


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